The Yiddish word for "perfume" is "parfum" and the Yiddish word meaning "smell"/"scent" is "reyakh."
John-John Williams IV ("The Baltimore Sun") writes that "Smell is the latest way that businesses are attempting to woo customers." That makes scents!
ScentAir Technologies, Inc. specializes in devices that deliver scents in businesses and their clients includes Ashley Furniture, Jimmy Choo, Bloomingdale's, Lexus, Hugo Boss and some major hotel chains.
New smells are still being discovered.
In a poll, males were asked,"What is your
favorite scent on a woman?"
#2 was "The Scent DOUGHNUT BLACK
LICORICE." This sweet combination increased arousal in more than 30 percent
of men studied by the Smell and Taste
Treatment and Research Foundation. We
don't blame them: we have a complicated
relationship with Krispy Kreme too.
Source: Diana Vilibert
"5 Fragrances That Make Men Drool"
6/28/10, Ask Your Tango
Oscar-nominee, Charlize Theron is set to raise temperatures in a provocative new
TV ad for Dior's "Adore" perfume--by ripping off her "klayder"(clothing).
Celebrity Tim McGraw has a line of fragrances, including McGraw Silver. The new perfume, "Peace," was introduced at a series of lunches in the Delegates' Dining Room of the United Nations. It was inspired by Sept. 11, 2001.
"Vertigo"
was launched at Nordstrom, and
Karen Dobin suggests that when the temperature in New York reached freezing,
we need a perfume with the word winter
("hiver" in French) in the title.
"Di noz" (the nose)
is a remarkably sensitive instrument, although you may not pay much attention to the copious information it delivers.
Are there specific perfumes for librarians, elementary school teachers and Jewish Tiger Moms? Let's see.
"kinder-garten" teachers
Jiblog (5/7/2006) reported the new perfume
craze for lecherous teachers. Yes, coming to
a school teacher near you: Play-Doh perfume. Call it "Eau de Doh."
Play-Doh perfume is hitting store shelves as part of the venerable toy's 50th anniverary celebrations, Hasbro announced yesterday.
In the announcement, Hasbro said the perfume would likely appeal to "highly creative people who seek a whimsical scent reminiscent of their childhood." (I'm buying it for my daughter-in-law, Teri, who teaches kindergarten in Mineola, New York.)
Balaboosta (perfect housewife in Yiddish)
Perfume: "Clean Ultimate" (clean). Turin
and Sanchez wrote, "..I feel pretty sure the
top note is Dawn, the drydown Downy. It
generates a sense memory of warm suds up
to my elbows and resentment against my
mother. Can be used to fool dates into
thinking you're domestically inclined."
Source: "Perfumes - The Guide" by
Luca Turin and Tania Sanchez
"kishen kvetsher" (cushion squeezer)
[a suitor of overlong standing. A male who
spends too much time sitting in the parlor
(front room) insteqd of taking the girl out.]
His perfume: "Romance Men" (Ralph Lauren). Luca Turin wrote, "About
time somebody gave women that order,
which reminds me of Peter Cook wondering
if 'Gentlemen, lift the seat' was an invitation
to upper-class larceny. The fragrance is
so unmemorable that the only appropriate
review is 'It has a smell.'"
A second possibility for the "kishen kvetsher" would be "Stetson Untamed"
(Stetson).
Tania Sanchez describes the
perfume as cozy. "...easy to imagine on the
big, harmless guys that women call 'teddy
bears.'"
"Bibliotek"
In Yiddish, a "bibliotek" is a library. What's
the perfect perfume for bibliophiles?
"In the Library." It has been described as a
warm blend of English Novel, Russian and
Moroccan leather bindings, worn cloth and
a hint of polish to get the unmistakable whiff of paper, dust, and glue.
"minyon shleppers"
Those charged with the duty of dragging
(shlepping) a quorum of 10 ritually adult
males into the synagogue so that the morning service can begin.
Their perfume: "Eau de Minyon."
"fressers"
A "fresser" or "freser" is a big eater. Harry
Golden wrote, "Ess Ess Mein Kind" (which means literally, Eat, eat, my child." Along the Lower East Side of New York this expression was a rallying cry for survival. The perfect perfume "Eau de Ess Ess." After applying a generous spray, be sure to announce to a family member: "Ess. Ess. Look how thin you look!"
"farkoyfer" (salesman) "Eau de Grey Flannel (Geoffrey Beene), of course!
Jewish Tiger Moms
[think "Mommy Dearest" and "Helicopter
Parent"]
Is the Tiger Mom a ruse designed to make
the "Western Parents" feel better about
themselves? Joyce Antler wrote (The Jewish
Week), "In many ways, the stereotypical
Jewish mother is 'outwardly very similar'
to the Chinese mother in that she is 'the
original helicopter parent,' imposing high
expectations of academic achievement." Her perfume: "Eau de uberstrict."
Celebrity watchers
[For those people who read Us Weekly and
Star Magazine]
Jennifer Aniston's signature scent is "Lola V." Some people have suggested the names, "Pittiful Pleasures" and "J'Alone."
[For men who workout at LA Fitness, Gold's
Gym or Equinox]
Rabbi Aharone Zev of the Lebanese Shul in
Flatbush (B'klyn), said, "If you don't exercise, it's a mistake."
"Higher Energy" (Dior) "Higher Energy"
is a fresh, masculine scent of crisp Jupiter
and grapefruit, peppered with spices such as nutmeg, black pepper, and incense, soothed with clear musk and Sandalwood.
"Royt Hut" Ladies (Red Hat Ladies)
The Red Hat Society proves that there can
be fun after "fuftsik" (50).
The "perfekt"
perfume:
"Red Delicious Women" (Donna Karan)
"Red Door" (Elizabeth Arden)
"Red Roses Cologne" (Jo Malone)
"gevaltize"
In certain precincts of the Jewish community, a person who insists that the
sky is falling, despite ample evidence to the
contrary, is said to "gevaltize"--a neologism
derived from the famous Yiddish of shock
or alarm. The perfect perfume:
"Eau de Oy, Oy, Oy."
-----------------------------------------
Marjorie Gottlieb Wolfe is waiting for
Shalimar to offer a "keyf ayn eyner, baklogt fray eyner." (Buy one, get one free).
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