LET'S ROCK ELMO? SWEET TALKING kEN?
SOCKS AND UNDERWEAR...HERE THEY
COME

by
Marjorie Gottlieb Wolfe

Syosset, New York

The news this holiday season is all "shlekht" (bad)! Filene's Basement and Syms declared "bankrot" (bankruptcy) and will cease operation in Februrary of 2012.

The September 15, 2011, headlines read: WAL-MART SEES CHRISTMAS OF SOCKS AND UNDERWEAR.

The head of Wal-Mart discount stores has some "shlekht nayes" (bad news) for grownups this holiday "sezon"--expect to get practical ("praktish"), everyday gifts. "For all you adults out there, I think you should plan on socks and underwear ("untervesh") for Christmas" Bill Simon, president and CEO of Wal-Mart's U. S. division said during a presentation at an analyst conference.

Consumers are continuing to be frugal an economical ("shporevdik" in a weak economy and the holiday season is expected to be "very competitive" and focused on prices and practicality, Simon said.

One woman blogged, What is the WORST Christmas gift you have ever received? Ans. My mom got me socks and underwear when I was in junior high. I mean, come on! She's gotten better since then. Last year my parents bought my husband and I a digital camera ("aparat"). (How about a knitted scarf, when you live in Miami Beach?)

In reality, socks make a practical gift. Boca Raton podiatrist, Dr. Bret Ribotsky, says that during the holidays between Hanukkah and Christmas, while preparing the 15-to-20-pound frozen turkey, people often drop them on their feet. While doing the holiday prepartion they let their guard down. When they're working inside the kitchen ("kikh"), they do their preparation barefoot. There are numerous foot and ankle sprains--especially around the holidays--because of improper, or insufficient, footwear.

So, start the year off on the right foot; wear socks and comfortable sneakers.
-----------------------------------------
Marjorie is hoping for a more substantial Hanukkiah gift than socks. No cutesy and cool housewares either. Swarovski crystallized earrings. HINT, HINT, HINT.

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___________________________________________
Marjorie Gottlieb Wolfe is the author of
two books:

"Yiddish for Dog & Cat Lovers" and
"Are Yentas, Kibitzers, & Tummlers Weapons of Mass Instruction?  Yiddish
Trivia."  To order a copy, go to her
website: MarjorieGottliebWolfe.com

NU, what are you waiting for?  Order the book!

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